Feature Highlight: Custom Domains That Build Trust From the First Click

From Rownd to Recognizable: Sign-In Flows on Your Domain

Apr 30, 2025

Rachel

When it comes to authentication, trust is everything. And nothing builds trust faster than a seamless, recognizable experience from start to finish.

That’s why we’re excited to introduce Custom Domains in Rownd.
Now, you can connect your own domain to Rownd authentication flows—bringing your brand front and center across sign-in screens, magic links, emails, Smart Links, and more.

It’s not just a nice-to-have. It’s a standard that helps you build credibility, boost deliverability, and create a smoother experience for your users.

Why Custom Domains Matter

  • Stronger Brand Trust
    When users see your domain on sign-in links and emails, they feel confident they’re in the right place.

  • Better Email Deliverability
    Emails coming from your own domain are less likely to get flagged as spam—and more likely to land in your users’ inboxes.

  • Professional, Cohesive Experience
    Every interaction with your app feels consistent and polished, from first click to full login.

  • Industry-Standard Best Practice
    Leading apps and platforms have moved away from third-party domains. Now, Rownd makes it easy for you to do the same.

Setting Up a Custom Domain in Rownd

Setting up a custom domain is straightforward. Here’s a quick overview of how it works:

1. Add Your Domain in Rownd

In the Rownd dashboard, navigate to your workspace or app settings and find the Custom Domain section.
Enter the domain (or subdomain) you want to use.

2. Update Your DNS Settings

Rownd will provide you with the DNS records you need to add (like a CNAME or TXT record) through your DNS provider.
This verifies your domain ownership and connects it to Rownd.

If you’re not sure how to add DNS records, don’t worry—we’ll provide detailed instructions depending on your domain host (and our team is always happy to help if you get stuck).

3. Verification and Activation

Once your DNS records are correctly set, Rownd will automatically detect them and verify your domain.
After verification, your Rownd flows—including authentication links and sign-in emails—will start using your custom domain.

No extra steps needed.

Where Your Custom Domain Shows Up

Once connected, your domain will be applied across:

  • Magic link URLs

  • Sign-in and sign-up email senders

  • Smart Link redirects

  • Authentication flows hosted by Rownd

Everything users interact with will reflect your brand, not a Rownd-owned URL.

The Takeaway: Build Trust from the First Click

Custom Domains may seem like a small change, but they make a big impact.
With just a few minutes of setup, you can create a more trustworthy, seamless experience—and bring your brand’s voice into every part of the user journey.

Want to learn more? Check out our docs

Abstract Design

Try Rownd for free and accelerate user growth today

Streamline authentication, personalize user experiences, and make updates effortlessly—all without heavy development work. What are you waiting for?

Abstract Design

Try Rownd for free and accelerate user growth today

Streamline authentication, personalize user experiences, and make updates effortlessly—all without heavy development work. What are you waiting for?

Abstract Design

Try Rownd for free and accelerate user growth today

Streamline authentication, personalize user experiences, and make updates effortlessly—all without heavy development work. What are you waiting for?

Abstract Design

Try Rownd for free and accelerate user growth today

Streamline authentication, personalize user experiences, and make updates effortlessly—all without heavy development work. What are you waiting for?