Now free up to 1 million users. Learn more ->
Powering your app’s core services from sign-in to scale.
Offload the hardest parts of your stack—auth, payments, and user flows—while staying in control of the experience.

Backed by YCombinator
For product teams
Boost retention with better experiences
Rownd simplifies onboarding and makes authentication effortless, turning first-time visitors into active users. With tools to optimize sign-ins and minimize drop-offs, you can fine-tune experiences that keep users coming back.
For developers
Add authentication & app services in minutes
From authentication to subscriptions and deep linking, Rownd helps you ship faster with tools that just work. Add one SDK, scale to millions, and stay focused on what you’re building—not the plumbing.
For marketers
Grow conversions without the hassle
Turn sign-ins into a growth driver with frictionless, secure access. Personalize user experiences post-sign-in while Rownd handles compliance and security, freeing you to focus on campaigns.
For builders
Build fast. Stay in flow.
Whether you're prototyping with AI or pushing to production, Rownd keeps you in the zone. Skip the repetitive setup and drop in authentication, payments, deep links, and other essential app services—without slowing down.

Free up to 1 million monthly active users
Get started with Rownd at no cost and grow your app without worrying.
No credit card required to start. Transparent, usage-based pricing as you scale. Start building today and pay only when you're ready to scale.
Powerful app services, built to scale
Subscriptions, smart links, and more—built in. Rownd goes beyond authentication to power the essential services your app needs to grow. Set up in-app payments, launch marketing campaigns with deep links, and scale to millions—without stitching together a dozen tools or writing custom backend logic.
User insights and metrics
Actionable data to drive better decisions — Understand how user interactions through real-time metrics. Optimize sign-ins and improve retention with data that highlights where users succeed—or drop off.
Adaptive sign-in for your users
Updated in real-time—Rownd's server-side updates allow you to adjust sign-in methods based on user behavior or risk levels ensuring your app delivers a seamless experience without requiring redeployment.
Secure by Design
SOC-2 certified and enterprise-grade security, built In — Protect your users with advanced encryption, compliance with global standards, and secure authentication methods like passkeys and magic links.